Printed Books Rebound and Endures Digital Fad

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“Adult readership of print books actually rebounded last year [2013], after a period of decline, according to the study by Princeton Survey Research Associates International on behalf of the Pew Research Center. While 28% of adults had read an e-book in the last year, 69% had read a print book, and reading overall was up.

‘Though e-books are rising in popularity, print remains the foundation of Americans’ reading habits,’ Pew researchers wrote in a release on the survey’s results. ‘Most people who read e-books also read print books, and just 4% of readers are “e-book only.”‘ Overall, 89% of those who had read an e-book had also read a book in print.

The survey was conducted Jan. 2-5 and is based on a nationwide sample of 1,005 adults. (The study thus captured the spread of tablet devices after the 2013 holiday gift season).  Exactly half of all American adults now own either a tablet computer such as an iPad, or an e-reader such as a Kindle or Nook for reading e-books. That figure is up from 43% in September.

The percentage of Americans who’ve read an e-book has increased dramatically over the course of three surveys released in 2011, 2012 and 2014. In the 2011 report, just 17% of adults had read an e-book.”

The P.A. Hutchison Company has perfected print manufacturing over its 100 plus years in business. Show your printed support! Call today and place your order.

Information was taken from this article: http://articles.latimes.com/2014/jan/16/entertainment/la-et-jc-ebooks-on-the-rise-but-print-books-rebound-and-endure-20140116

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